What We Do

We believe in producing software enabled solutions which innovatively solve problems, and create compelling experiences that result in desirable and sticky relationships with users.

How We Do It

Research

Understanding the business needs as well as the expectations and motivations of users is the foundation of creating an innovative software enabled experience.

Ideation

Once we have a firm understanding of the business and user needs, we begin the creative process of generating new and innovative ideas and work to ensure there is a strategic fit.

Design

Starting with an information architecture process, we begin by creating low fidelity mockups of the structure and workflow of the solution.

Development

Once the design process is complete, our developers begin architecting the back end solution to support and interface with the front end design.

Iterate

We believe in continuous improvement, so after launch we step back and evaluate the solution in relation to the post-launch analytics and user research we collect.

Recent News

How Information Architecture Can Help You Create More Engaging, User-Friendly Designs

July 26th, 2016|0 Comments

Simplicity reigns in the world of software design. Iconic tech companies like Facebook and Apple understand this, and work hard to simplify their products. This results in a great user experience. But [...]

10 Ways Your Technology Department Can Get Ahead This Summer

July 19th, 2016|0 Comments

Check out our CEO, Scott Stiner contributing to this Forbes.com article in point 6. 6. Focus On Productivity And Progress Over Play The key to delivering value and earning accolades [...]

How Ethnographic Research Can Help Your Business

June 1st, 2016|Comments Off on How Ethnographic Research Can Help Your Business

As the president and CEO of a company that produces software-enabled solutions for other businesses, one of my biggest goals is to design products that create a compelling user experience. One strategy [...]

From Assessment To Ideation To Strategy: How To Use Business Design Tactics

May 27th, 2016|Comments Off on From Assessment To Ideation To Strategy: How To Use Business Design Tactics

Every successful business has a few traits that help it succeed. Some are obvious, such as the product or service itself. But others are behind the scenes, deep within the [...]

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